Analytical review · Quarter ended July 31, 2026 (Q2 of fiscal year 2027)
Bakshi Finance — Family Office | Research Depth: Comprehensive
What this review is based on. Salesforce's Form 10-Q for the quarter ended July 31, 2026, filed August 27, 2026; the Q1 Form 10-Q; the Form 10-K for fiscal 2026; the quarterly earnings releases; the Investor Day presentation of September 16, 2026; and Form 8-K filings on the share repurchase and officer changes. Salesforce's fiscal year ends January 31. Market data: closing price on October 6, 2026, and the Bank of Israel representative dollar rate for the same day.
Salesforce, Inc. sells cloud software for managing customer relationships: systems for sales, customer service, marketing and commerce, the Slack communication platform, and a data and integration layer (Data 360, Informatica, MuleSoft, Tableau). On top of these the company has built an AI-agent layer called Agentforce. It is headquartered in San Francisco and had 83,334 employees at the end of January 2026. About 95% of revenue is annual or multi-year subscription fees.
Revenue for the 12 months ended July 2026 was $43.9 billion. The company reports one operating segment. Since Q1 of fiscal 2027 it splits subscription revenue into only two groups: applications (sales, service, marketing, commerce and Slack) — 67%, and data and platform — 33%. No single customer accounts for more than 10% of revenue.
Marc Benioff, the founder, is Chair and CEO. There is no controlling shareholder and one class of stock. Several finance and engineering roles changed hands over the past year (details in Section 7).
In the May–July 2026 quarter, revenue rose 10.8% to $11.3 billion and earnings per share rose 119% to $4.29. Three factors explain the gap between the two numbers:
Excluding the revaluation gain: pre-tax income was about $1.9 billion, versus $2.4 billion a year earlier (−19%), and EPS about $1.83 versus $1.96 (−7%). Operating income itself was almost identical: $2,331 million vs. $2,332 million. Our calculation: pre-tax income less the revaluation gain, then the quarter's effective tax rate.
| $ millions | Q1 FY26 | Q2 FY26 | Q3 FY26 | Q4 FY26 | Q1 FY27 | Q2 FY27 |
|---|---|---|---|---|---|---|
| Revenue | 9,829 | 10,236 | 10,259 | 11,201 | 11,133 | 11,345 |
| of which Informatica | — | — | — | 399 | 444 | 456 |
| Reported growth | 7.6% | 9.8% | 8.6% | 12.1% | 13.3% | 10.8% |
| Growth excl. Informatica | 7.6% | 9.8% | 8.6% | 8.1% | 8.7% | 6.4% |
| Operating income | 1,942 | 2,332 | 2,188 | 1,869 | 2,347 | 2,331 |
| Operating margin | 19.8% | 22.8% | 21.3% | 16.7% | 21.1% | 20.5% |
| Net income | 1,541 | 1,887 | 2,086 | 1,943 | 2,107 | 3,526 |
Q4 FY26 is derived as the full year less three quarters. Growth excluding Informatica: our calculation based on the Informatica contribution the company reports.
What the filing explains: according to the company, growth came from volume — new customers, upgrades and additional subscriptions — and "pricing was not a significant driver". Part of the slowdown reflects term-license revenue (recognized upfront), which fell from about 6% to about 4% of subscription revenue, and a 4% decline in professional services. Subscription cost of revenue rose 23%, according to the filing because of hosting and generative-AI technologies, and subscription gross margin fell from 83.0% to 81.3%.
Over fiscal 2022–2026, revenue grew an average of 11.9% a year, including acquisitions. GAAP operating margin rose from 2.1% to 20.1%, after rounds of restructuring and cost cuts. Free cash flow nearly tripled, from $5.3 billion to $14.4 billion. Since the start of fiscal 2027, operating margin has held around 20%–21%, and the company's full-year guidance was lowered from 20.6% to 20.1%.
| Fiscal year (ends January), $ billions | 2022 | 2023 | 2024 | 2025 | 2026 | 12 months to 7.2026 |
|---|---|---|---|---|---|---|
| Revenue | 26.5 | 31.4 | 34.9 | 37.9 | 41.5 | 43.9 |
| GAAP operating margin | 2.1% | 3.3% | 14.4% | 19.0% | 20.1% | 19.9% |
| Net income | 1.4 | 0.2 | 4.1 | 6.2 | 7.5 | 9.7* |
| Free cash flow | 5.3 | 6.3 | 9.5 | 12.4 | 14.4 | 15.2 |
| Stock-based compensation | 2.8 | 3.3 | 2.8 | 3.2 | 3.5 | 3.7 |
* Includes $4.2 billion of pre-tax investment revaluation gains. Excluding them, by our calculation, about $6.4 billion.
The balance sheet changed within six months. In March 2026 Salesforce issued $25 billion of notes, at rates of 4.50% to 6.70% and maturities out to 2066, and used all the proceeds for a $25 billion accelerated share repurchase (ASR). Under it, the company received 103 million shares at an average price of $198.34, about 80% of the total. According to the company, final settlement is scheduled for Q3 of fiscal 2027, and the final share count will be set by the average share price over the period. The company also refinanced $6.0 billion of Informatica acquisition loans with a five-year term loan.
| $ billions | Jan 31, 2026 | Jul 31, 2026 |
|---|---|---|
| Debt (principal) | 14.5 | 39.5 |
| Cash and marketable securities | 9.6 | 11.4 |
| Net debt | 4.9 | 28.1 |
| Shareholders' equity | 59.1 | 38.4 |
| Goodwill and acquired intangibles | 64.8 | 65.4 |
| Strategic investments (book value) | 7.6 | 11.3 |
By our calculation, debt to trailing-12-month operating income before depreciation and amortization is about 3.1x gross and 2.2x net. Operating income covers annual contractual interest (about $1.8 billion) about 4.8 times. There are no principal maturities before March 2028, and a $5 billion credit facility is undrawn. Coupons on the new notes are paid twice a year, so first-half cash flow carried almost none of them.
Capital allocation: since November 2025 the company has acquired, or agreed to acquire, four companies for cash: Informatica (about $9.6 billion), Qualified ($1.2 billion), Contentful (about $1.5 billion) and Fin, i.e. Intercom (about $3.6 billion). The last two had not closed at quarter-end. In fiscal 2026 about $23.5 billion left the company in acquisitions, buybacks and dividends, against free cash flow of $14.4 billion. At Investor Day management presented a return of 190% of free cash flow to shareholders in fiscal 2027. The quarterly dividend is $0.44.
Anthropic: the investment is carried at about $5.1 billion, about 45% of the strategic investment portfolio. It is measured under a method that updates the value only when an observable transaction in the company's securities occurs. Future revaluation gains, or impairments, therefore depend on funding rounds rather than on Salesforce's own results.
Salesforce has one reporting segment. From Q1 of fiscal 2027 the subscription revenue breakdown changed, so the old product series (sales, service, platform, marketing, data) is no longer published.
| Q2, $ millions | FY26 | FY27 | Change | Constant currency |
|---|---|---|---|---|
| Applications (sales, service, marketing, commerce, Slack) | 6,682 | 7,193 | +7.6% | 8% |
| Data and platform (incl. Informatica, MuleSoft, Tableau) | 3,008 | 3,618 | +20.3% | 20% |
| Same group excl. Informatica (calculated) | 3,008 | 3,178 | +5.7% | — |
| Americas | 6,736 | 7,404 | +9.9% | 10% |
| Europe | 2,429 | 2,764 | +13.8% | 13% |
| Asia Pacific | 1,071 | 1,168 | +9.1% | 12% |
The company's AI metrics: annual recurring revenue (ARR) for Agentforce and Data 360 reached nearly $3.9 billion, and for Agentforce alone more than $1.5 billion. Two things are worth knowing about these figures. In Q1 the combined metric included $1.1 billion of Informatica. And from Q2, Agentforce ARR also includes Slackbot and Headless 360. The published growth rates (210% and 240%) are therefore not calculated on a constant definition.
Contracts: remaining performance obligation for the next 12 months (cRPO) was $33.5 billion, up 14% in constant currency, versus 10% a year earlier. The figure includes Informatica. In December 2025 the company wrote that Informatica contributed about 4 points to cRPO growth. It has not published the contribution for Q1–Q2 since. The attrition rate, which excludes recent acquisitions, remained about 8%.
Salesforce's competitive base is switching cost. A large organization's customer-management system is wired into its sales, service and marketing processes, its data and third-party applications, so replacing it is a long and expensive project. The filings are consistent with this: attrition of about 8% a year, total contracted backlog of $66.3 billion, and about 95% of revenue from subscriptions.
Where the filings show pressure: most subscriptions are priced per seat, i.e. by number of users. In the filing the company cites "decreases in the number of users at our customers" as an attrition factor, and writes that the move to consumption-based pricing makes attrition and revenue harder to forecast. The applications group, mostly priced per seat, grew 8% in constant currency. At the same time, AI cost already shows up in subscription cost of revenue. The company competes with players such as Microsoft, Oracle and ServiceNow, and with companies building their own AI agents. This review does not include market-share data from a primary source.
At Salesforce, the central question is not the quarter but which number represents the business. This filing contains, at the same time, EPS of $4.29, EPS of about $1.83 excluding revaluation, $5.90 on the company's own definition, and growth of 10.8% alongside 6.4%. Each is correct on its own definition. A reader who looks only at the headline and one who looks only at cash flow will see two different companies.
Neutralize before comparing. The Anthropic investment is measured on observable transactions. In the quarter it added about $2.7 billion to pre-tax income, and the company's own non-GAAP measure also includes that gain. Excluding it, annualized net income fell about 10% in absolute terms, and EPS rose about 5% only because the share count fell 14%.
A debt-funded buyback changes the per-share equation. Fewer shares mean more earnings per share, but the interest on $25 billion comes out of the same earnings. The net effect depends on two numbers not yet fully known: the final average ASR price, and the growth rate of cash flow. The next filing will include the first full quarter with a coupon payment.
Organic vs. acquired growth. Over six quarters, growth excluding Informatica ranged from 6.4% to 9.8%. Management's fiscal 2030 revenue target ($63 billion or more) explicitly includes Informatica and announced acquisitions. Based on Q3 guidance, growth excluding Informatica would be around 7% — according to management, the start of "second-half reacceleration".
Acquisitions: an event or a habit. In fiscal 2023–2024 the company paid almost no cash for acquisitions. In fiscal 2025 — $2.7 billion, in fiscal 2026 — $9.3 billion (64% of free cash flow), and in fiscal 2027 about $6.2 billion of deals have already been signed. Anyone calculating cash left for shareholders has to decide whether to treat acquisitions as a recurring expense. That decision moves the calculated yield by several percentage points.
Cash flow vs. stock compensation. Free cash flow of $15.2 billion does not deduct stock-based compensation of $3.7 billion a year (8.3% of revenue). Part of the buyback offsets that dilution. Cash-flow guidance for fiscal 2027 is 4%–5% growth, and it already absorbs the new interest.
AI: visible cost, revenue on a moving definition. Subscription gross margin fell 1.7 points, according to the filing because of hosting and AI technologies. Agentforce ARR, over $1.5 billion, is about 3% of annual revenue per guidance, and its definition was widened in Q2. Whether agents expand revenue per customer or shrink its seat count is not settled by the filings.
Contracts as a leading indicator — with a caveat. cRPO growth rose from 10% to 14% over the year. By the company's own statement in December 2025, Informatica contributes about 4 points. If the contribution stayed similar, cRPO excluding Informatica is close to last year's level. No official breakdown has been published.
Multiples: comparing like with like. The price-to-free-cash-flow multiple on October 6, 2026 was about 12, the lowest of the last five fiscal year-ends (13.8 to 43.4). But the earlier multiples were measured on a balance sheet with almost no net debt; today net debt is $28 billion. On enterprise value (EV), the multiple is about 14. These figures describe the starting point; they do not set a direction.
Changes at the top. In March 2026 the Chief Financial and Operating Officer also took on the principal accounting officer role. In June a new Chief Accounting Officer was appointed who, in 2016–2021, was the lead audit partner on Salesforce at the company's outside audit firm. In August the President of engineering stepped down to an advisory role. All are reported on Form 8-K.
The framework is meant to organize the questions. It does not decide and does not take part in the decision — the decision is the reader's.
This framework is intended to structure analysis, not to produce an investment conclusion.
| # | Topic | Latest reading |
|---|---|---|
| 1 | Subscription revenue excluding Informatica | +7.1% in Q2 ($10,380M vs. $9,690M) |
| 2 | cRPO, and if published — excluding acquisitions | +14% constant currency |
| 3 | Investment revaluation gain (to neutralize) | $2.6 billion in Q2 |
| 4 | Operating cash flow in the first quarter with a coupon | Q3 FY26: $2,316M |
| 5 | ASR settlement: share count and average price | 103 million shares at $198.34 |
| 6 | Subscription gross margin | 81.3% |
| 7 | Closing and funding of Contentful and Fin | About $5.1 billion in cash |
| 8 | ARR definition — changed again? | Widened in Q1 and Q2 |
The scenarios below are descriptive, not predictive. They contain no prices, no probabilities, and do not rank outcomes. Their only purpose is to organize the conditions that would need to hold for each state to materialize, so they can be checked against future filings.
Scenarios are descriptive, not predictive.
The following six questions are identical in every company review we publish. They are deliberately open and do not lead to a single conclusion. Their role is to let the reader examine the company on the same six dimensions as every other company.
1. In the May–July 2026 quarter Salesforce reported revenue of $11.3 billion (+10.8%) and EPS of $4.29 (+119%). According to the company, $2.43 of EPS came from investment revaluation gains, mainly Anthropic. Excluding Informatica, growth was 6.4%.
2. In March 2026 the company issued $25 billion of notes and used them to fund an accelerated share repurchase of the same size. Net debt rose from $4.9 billion to $28.1 billion, and diluted shares fell 14.7% year over year.
3. Over the last 12 months free cash flow was $15.2 billion and stock-based compensation $3.7 billion. Since November 2025 the company has acquired, or agreed to acquire, four companies for cash, about $15.9 billion in total.
4. Subscription gross margin fell from 83.0% to 81.3%, and full-year operating-margin guidance was lowered to 20.1%. Over the past year, finance and engineering roles changed hands.
Bakshi Finance operates as a Family Office for qualified clients only. Mr. Yaron Bakshi held an investment advisory license from 2008 to 2023. As of the publication date of this document, the company does not hold an investment advisory, investment marketing, or portfolio management license.
This document is intended for research and professional education purposes only. Nothing herein constitutes a recommendation to buy, sell, hold, or take any action in securities. It is not a substitute for advice that takes into account each person's individual data and needs. Any decision is the sole responsibility of the investor.
Past performance is not indicative of future results. Data was drawn from official sources: the Form 10-Q for the quarter ended July 31, 2026 (filed August 27, 2026), the Form 10-Q for Q1 of fiscal 2027, the Form 10-K for fiscal 2026 (March 2, 2026), the quarterly earnings releases, the Investor Day presentation and the company's Form 8-K filings with the U.S. Securities and Exchange Commission. Historical multiples: stockanalysis.com. Filing updates published after this date are not included.
The full analytical review of Salesforce (CRM) for the quarter ended July 2026 is available to Bakshi Finance premium clients.
The review includes a 10-section analysis, "How to Think About This Company", a structured scenario framework, and a 6-dimension Analytical Lens.